fashion, fit and function. Liquid Mountain provides unique, quality products and experiences for people who want to enjoy nature, protect themselves from the elements and look good doing it.
San Jose Calif., November 30, 2005 - Liquid Mountain is pleased to announce that its technically stylish apparel line will be a part of the 20th Annual Fashion Group International- Los Angeles Holiday Party and Silent Auction/Scholarship Fundraiser.
This year's silent auction includes a wide selection of fashion items, and we are honored to have the fashion and function forward product from Liquid Mountain included, says Jane Putch, FGI_LA Foundation. Liquid Mountain will contribute their sensuously lush Melt mock V sweater, partnering with local retailer Rocker Board Shop on Venice Boulevard.
The event will be held at The Pane et Vino in Beverly Hills on Sunday December 4, 2005 from 12-3pm. All proceeds from the silent auction will go directly to scholarship funds set-up for the fashion design students of southern California.
About Liquid Mountain
With the heart of the company in water and snow sports, the name Liquid Mountain embodies these two natural settings. A snow covered peak and a cresting wave are both, in essence, liquid mountains. Founded in 2003 by husband and wife team David and Kerri Jaye wake, snow and surfing enthusiasts Liquid Mountain was created to cater to active sports participants whose lifestyle demands quality and fit, along with the desire to look good. The duo's concept was to produce a new performance-driven board rider collection that provides a fusion of function and fashion. Moving into winter 2005/06, Liquid Mountain features a collection of women's and men's performance-driven action wear for snow. The product is made in the United States and sold through a network of independent retailers throughout the country.
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